Join Individual Power on the Interweb
One of the great things about the internet is the capability to get information from such diverse sources at the touch of a button. It’s like being able to search a huge library and get your answer rapidly. Like most things, when business starts to kick in the real potential starts to show. For example if you are buying, you can go to websites and find out which onlineshop is selling at the best price. It‘s a shopaholic’s dream really. But you can use the web for finding any product really however bland. For example, when I went abroad recently I needed to buy travel money . So I went online, searched google and found the provider with the best deal and currency exchange rate.
Anyway, that’s why I believe that the internet has brought increased consumer power. That can only be a good thing for visibility and transparency – the ability to not be fooled by sales messages, and blinded by big companies. It helped me find my travel money at a smaller and less well known shops; but at a much better rate. The internet has also made independent businesses thrive – it is the entrepreneur’s dream. Your idea may be noticed up by a bigger company, but there is room for several big boys at the top. In the world of film rental , there are several key players – let’s see if they can live at the same time.
People power on the internet is also about passing messages. It’s now possible for me to put an article up on the web which can be picked up on the other side of the world as soon as it is up. So we can pass comment and be heard – we don’t need a newspaper or a big wig to fight our cause. On my financial blog I like to point out issues which are of importance in the world. I have got quite a loyal readership and feel that I have managed to reach communities that I could not have done some decades ago.
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